View the first designs and the final trade show exhibit.

There are many convention events that are held within the country where tradeshow exhibits can be displayed, however, Las Vegas seems to be one of the top cities to hold this type of event. If you are considering participating in a tradeshow with tradeshow exhibits then do consider doing this in Las Vegas to maximize your businesses or products exposure.

How a Las Vegas Tradeshow Will Pay Off

Tradeshow exhibits offer a lot to companies and businesses. They are packed with action and are a really good way to get potential customers and clients engaged with the products or services that your business or company has to offer.

However, in order to get people to make the step to come to your tradeshow exhibit booth, you need to offer them something or do something to make them feel comfortable to do this. This can be done by offering a fun and interesting activity that tradeshow exhibit attendees can take a part in, which will get them engaged with your tradeshow exhibit booth so that the staff which are manning the booth have an opportunity to engage with these potential customers and clients.

To have successful tradeshow exhibits, it is essential that the flow of people through the booth is optimized and maximized so that more people get to engage with your booth. Then your potential for sales conversions is optimum.

Is Your Staff Really Working the Booth?

The best way to do this is to not only make your booth engage-able with an activity which engages exhibit attendees, but also by making sure that people feel comfortable to step into your booth. This is best done by making sure that there is always someone in the booth as no one likes to walk into an empty booth as it can be awkward.

The staff running the booth should be dressed in an approachable manner so that they do not look too over dressed or professional as this can deter people from the booth as they may feel intimidated, especially if there are more than one persons manning the booth.

If there are more than one persons’ manning the booth then these people should not stand around talking to each other as this can also be off-putting for exhibit attendees. Instead, make sure that they are separate and engaging employees. Then they will talk with exhibit attendees’ separately so that they are more approachable for tradeshow exhibits attendees.

Having tradeshow exhibits at a convention event is a great way to get potential customers and clients engaged with your company and the services or products that it offers clients. Just make sure that your booth is approachable and it will then be a success.

As one of the most well-designed and contemporary convention facilities in the world, the center is recognized worldwide by convention and tradeshow professionals for its remarkable versatility. The exhibit space itself is approximately two million square feet. There are 144 meeting rooms, each of which can seat anywhere from 20 to 2,500 participants. The impressive lobby and registration area alone is more than 225,000 square feet.

Set-up and Break-down of Tradeshow Exhibits

The Las Vegas Convention Center knows how to accommodate hundreds of exhibitors who need to set up their tradeshow booths at the same time. The center allows for simultaneous exhibition, set-up, and break-down of many events at one time. As a tradeshow exhibit company, we appreciate just what this means to a successful exhibit.

Las Vegas Convention and Visitors Authority Manages the Las Vegas Convention Center

The mega Convention Center is operated by the Las Vegas Convention and Visitors Authority (LVCVA). The LVCVA is in charge of marketing Southern Nevada as a convention and tourism destination. Their marketing efforts help lure businesses to the Convention Center, where these businesses have their conventions to entice tradeshow exhibitors and attendees.

Great Location—Convenient and Professional

The Convention Center is located at 3275 Paradise Road. This location provides easy access to Vegas hotels, restaurants, and entertainment. The Convention Center is in close proximity to over 100,000 hotel rooms.

Transportation by car or cab is handled efficiently and professionally. It is adjacent to the Las Vegas Hilton, and the Las Vegas Monorail is within easy walking distance.

Tradeshow Etiquette

If you are staffing your tradeshow booth, there are certain tradeshow etiquette rules that need to be followed to make the most of your experience. Tradeshows are a combination of complex strategy and low-level details. As in most things in life, the small details definitely make a difference.

Whether you are an experienced tradeshow exhibitor or this is your first venture in to the world of tradeshows, it will pay to come prepared and know exactly what your behavior and actions will be.

Tradeshow Exhibit Tips

1. Listen. You may have your elevator speech ready to go, but listening to your booth attendees is even more important.
2. Show your passion. People can tell if you truly believe in your product or service. If you aren’t passionate about it, why should anyone else be?
3. Professional appearance. You are representing your brand. A lackadaisical look will make it seem like you don’t care.
4. Put your personality out there. Boring doesn’t cut it when you are trying to sell yourself and your products/services.
5. Watch your body language. Don’t put your hands in your pockets. Don’t cross your arms or legs.
6. Only sit if your client also wants to sit. Stools are great for keeping things at eye level.
7. Make eye contact.
8. Don’t enter the space of another exhibit booth. Everyone is here to do business, so be sure to mind yours!
9. Thank your exhibit attendees for their time both when they arrive and when they leave.
10. Smile. This will get you farther than you might think. A smile can be heard in your voice. If you aren’t happy about yourself and your product, your clients won’t be, either.
11. Limit speaking time with your colleagues. A simple conversation with a colleague can make you miss important potential clients.
12. No eating in your booth. That means no snacks too. Save eating your meals and snacks for your break time.
13. Avoid eating garlic, spicy foods, and drinking alcohol. You don’t have to be very close to someone to get a whiff of an unpleasant odor.
14. Keep your booth clean and organized.
15. Practice your selling process. Before the show starts, walk through the entire sales process with a “pretend” client.
16. Wear name tags. Make it easy on the attendees. There are way too many people at conventions and tradeshows to remember names.
17. Turn off your cell phone and computer.
18. No chewing gum. Enough said.
19. Ask questions. Make sure your questions are open ended and engaging. Questions that can be answered with a yes or no won’t get you very far.
20. Have more than one person staffing your booth. While you are trying to politely disengage yourself from someone who is obviously wasting your time (probably collecting giveaways), the true hot prospect just might get away.

Do you have any more tradeshow exhibit tips? Leave us a comment below. We would love to hear from you.